Designing for Print, the Art & Science: Graphic Design and Print Production Strategies for Success on Press [Print Replica] Kindle Edition

THE MOST IN-DEPTH & UP-TO-DATE GUIDE TO DESIGNING FOR PRINT & PRINT PRODUCTION FOR WORKING GRAPHIC DESIGNERS, PRINT BUYERS, ENTREPRENEURS & STUDENTS. An indispensable guide to designing for print written in an easy to understand format while not skimping on knowledge. From an educator: "There's no better book on graphic design print production out there." About the Book: This book is a 208 page celebration of print! Professional photography showcases many different printing techniques, including state-of-the-art digital foil and digital UV printing! 86 photographs 116 illustrations and chartsThis is the first book written by a designer for designers in designer-speak! This is not a book about print production. This book addresses the decisions you make while designing that affect printing quality and price. Save time, money and reduce stress, buy this book, the epitome of design education!Are you a:Web Designer tasked with print projects,Self-Taught Designer with knowledge gaps,Print Buyer,Business Owner who works with printers,Design Student with clients,Working Pro who needs up-to-date information?...This book is for all of you! After reading this book you will:• Know which printing method is most cost effective.• Know how to handle a press-check like a pro!• Know when to opt for gang run printing and when not to.• Speak the printer’s language to get better results.• Know how to proof• Understand how your decisions affect the environment• Spec the right paper How to Design:LogosBusiness CardsDirect MailHow to Design for:Digital printing,Large FormatSpecialty TechniquesHow to:Spec paperWork with printersHandle a presscheckand much more! Read more